Schwarzkopf Got2b Metallics Permanent Hair Color, M68 Dark Ruby

This is the best red hair color there is. The shimmer and dimensions of color last well over a month. With extreme vibrancy. Thank you for this product.

Looks great and gave my hair a nice shine. However, I was already a ginger when applied. I can not vouch for effectiveness on other colors.

I recently decided to switch up my look and give my hair a bold twist by trying out the product. After using it, I must say that I'm thoroughly impressed with the results.First and foremost, the color payoff was exceptional. What truly sets this red hair dye apart is its longevity. I've tried other dyes that seemed to fade after just a couple of washes, leaving me disappointed. However, with this, I found that the color remained vibrant and true for an extended period.I was pleasantly surprised by how well this dye treated my hair. It left my locks feeling soft and manageable, despite the dyeing process. The included conditioner was an added bonus, providing an extra layer of nourishment that helped maintain the color's vibrancy.In terms of drawbacks, the only minor issue I encountered was that the dye did transfer slightly onto my pillowcases during the first couple of nights. However, this was to be expected with such a vibrant shade, and the transfer was minimal.In conclusion, it exceeded my expectations in terms of color payoff, longevity, and ease of application. If you're in the market for a red hair dye that delivers both vibrant results and lasting power, I highly recommend giving this product a try. It's the perfect choice for those who want to make a statement and stand out with a stunning red hair transformation.

Smells good and covers good. Slightly darker than I expected.

Love the hair dye holds up very well in washes and such a beautiful color

So, I'm not a big fan of box dyes. I liked the conveniency of it and the fact that I mess with my hair on a weekly basis, it is definitely cheaper. And, sometimes you don't always get the color you hoped for. You should never expect the color of the box. It's just an example of what it could look like. It was pretty close but I tested it out. I had 2 types of hair dye, 2 types of shampoo. I got this to see if it lasted longer than the other. There were no difference in shampoo. It did last a few days longer than the other. But, washing your hair every other day, as I need to, you are basically giving the drain your money. For the price this is, I don't think it's worth it. The color was very pretty and if it lasted longer, I'd definitely get it again. But not that I was looking but it was not Metallic. As the other 1 of these I tried. I just based it off of the color was similar to what I wanted. Slightly darker but again, it's more of an example, so I was basing it off of it was color to what I wanted rather than that's exactly what I wanted. Sadly, with colors like these, you're not going to get a permanently solution, but you do hope you get what you pay for and this was not worth it at all. I will stick to Manic Panic and Arctic Fox.

Used product three weeks ago and pink is still quite visible. I was tired of having to redo weekly with the temp pink color. Very easy to use.

For decades I've been coloring my hair mostly by myself, including normal reds & blonds AND vegan rainbow colors like Manic-Panic & similar dyes (often partially bleaching out areas of my hair, even on top of using lighter blond box colors first).Well, I've been seeing these cool boxed rainbow hair colors the last several years, but was skeptical about how well they'd work. I saw this pink hue & loved it! (1st photo) and I'd already colored my hair a light natural blond to prepare again for putting another rainbow hue on it.As soon as I began to put it on I was more doubtful it would be effective & certainly not the shade of pink shown on the box (see 2nd photo), plus there was minimal smell and scalp tingling. Then upon washing it out & drying it it turned out splotchy all over -&- it was only a light pink, where it did take or sort of! (see 3rd photo)! Nothing at all like the rad pink shade on the box!A waste of money I do Not have to waste, AND only created more work & time for me in order to correct it! I choose one of my darker pinks & red container vegan dyes mixed together & colored over it -now a darker yet a bright pink-red. I should've stuck to what I know works.NOT RECOMMENDED ! Not even for natural blonds, colored blonds, or bleached hair!! Highly disappointed & dissatisfied :((